My plantable handmade lavender cards got featured on an insanely popular blog sometime early this morning. I woke to a nearly cleaned out store. ALL of my plantable cards had sold out. I found out I got featured on the blog when I logged on to the etsy forums to ask whether people had seen them anywhere. It didn't take long at all for someone to provide a link to the website that gave me a TON of absolutely FREE advertising at boingboing.net, a "directory of wonderful things."
The exposure got me several wholesale inquiries plus a really, really exciting one from a company based just over the mountains. The want me to create 1,000 cards for them to distribute at a trade show. I even get to keep my biz info on the reverse of the cards. I cannot imagine having 1,000 of these cards out there in the world. You can't buy that kind of advertising! Next thing you know, Al Gore will be knocking on my door.
It wasn't all rosey over at boingboing. Being a blog that allows comments t be posted means people from all over can comment on my cards. Well, some of them thought I am an environmental EVIL-doer. I even got lumped into the same crowd as Big Tobacco at one point because evidently American Spirits cigarettes distributed something like this. And no - their paper didn't have tobacco seeds in it!
This is by far the best negative comment:
But this one had my coworkers (at my other job) wonder what I was laughing about:
"Lighten up FNARF. Sheesh. OK so we have to avoid invasive species, but you combined evil Big Tobacco, ecological catastrophe, cheap gimmickry and empty-headed liberal tree-hugging do-gooderism into the simple act of sending a card and planting a seed. It's not like we're sending cards with atomic zombie boll weevil eggs.